Survey Says! What Software Development Leaders Really Think

Engineering Insights

Pete Whiting
#
Min Read
Published On
March 13, 2025
Updated On
April 25, 2025
Survey Says! What Software Development Leaders Really Think

They say you shouldn't care about what other people think.

But we can think of countless times when you undoubtedly SHOULD care what other people think.

Applying to college - "out of my way admissions committee!"

Facing criminal charges in a jury trial - "I pronounce myself innocent!"

Wedding Planner - "sorry Karen, but if it were my wedding…"

So, in the spirit of rebellion, we sent out a survey to not one, but a whole lot of SaaS product and engineering leaders to hear what they think (mostly about their 2024 priorities and challenges, the open-text questions about our hairstyles here at The Gnar were strangely incomplete).

Our ~150 survey respondents represented a wide variety of SaaS software development teams, with a range of team sizes by headcount:

  • 1 to 5 people (7%)
  • 6 to 10 people (9%)
  • 11 to 25 people (21%)
  • 26 to 25 people (26%)
  • 50+ people (37%)

Here are a few key things we learned:

Change happens - and it has an impact

88% of respondents reported that unplanned product features were added to their roadmap last year and those changes put a strain on resources.

Now unplanned features should be expected, but if the change is significant enough to strain resources - that's a problem. The biggest issue likely isn't that something was added, it's that nothing else was taken off of the roadmap or the timeline didn't change. Simply moving developers from one project to another doesn't move the whole pile of work forward any faster (in fact, it's slower). Plus, asking your internal team to simply do more work isn't a recipe for retention and productivity.

 

Ramp up time is S-L-O-W

67% of the SaaS leaders we heard from said that new engineering hires take 3+ months to onboard and consistently deliver code to production.

This one shocked us. We recently wrote about how you can easily spend $100k more than you should on a new dev hire, but with this onboarding timeline those are rookie numbers!

It's important to think about your company's needs and why you're making that new hire. If it's because you need a new feature built out or have a specific integration challenge you're trying to solve, you may want to rethink how quickly you need it done or consider alternate solutions that ramp up much faster (The Gnar has onboarding down to a science and delivers production ready code in the first week of our engagements).

 

We think we can multitask

67% of our respondents have four or more major initiatives planned for this year and 42% have five or more. We're stressed just thinking about it.

Biting off a lot of work isn't a bad thing. But the challenge comes in when the initiatives you're trying to accomplish aren't comparable and require fundamentally different approaches and skillsets. For example, building new applications or new features both require starting (somewhat) from scratch, but reducing technical debt is a very different exercise in problem solving that involves an existing codebase and tech stack.

We think we can multi-task and get it all done, but the engineers doing the work may have a different opinion once they're asked to switch back and forth.

 

Outsourcing?

86% of respondents don't see outsourcing as a high cost but objections still remain.

Sometimes when you ask for the tea, you might get burned. When it comes to bringing on external partners, communication challenges and work output that matches expectations are objections our respondents are seeing.

When you do assess external software development options, think about the type of relationship you want to have and the firm you want to work with - and make sure they have the policies and processes to support those needs.

When considering The Gnar, remember our bug-free guarantee (we'll repair any nonconformance with the spec in your released code for free within 12 months of acceptance) and commitment to speed (we'll have production ready code in the first week).

__

If you're looking for more insight into software development trends or want help reaching your 2025 goals, sign up for our newsletter below.  

Written by
Pete Whiting
Head of Growth and Client Service
, The Gnar Company

Pete Whiting is the Head of Growth and Client Service at The Gnar Company, where he leads business development, marketing, and client service activities to help companies build high-quality custom software. With over a decade of experience at the firm, Pete specializes in driving revenue growth and ensuring high utilization of development teams through strategic go-to-market and product marketing initiatives.

Prior to joining The Gnar Company, Pete held executive roles in operations and marketing at firms such as Dispatch and MeYou Health. He also spent five years at Vistaprint, where he served as Director of Product Marketing and Strategy for the Asia Pacific region, accelerating annual revenue and gross profit growth through data-driven planning and multi-channel marketing. Pete’s career began in engineering and management consulting, including seven years at Deloitte Consulting leading growth strategy and post-merger integration for global industrial and high-tech clients. He holds an MBA with honors from UCLA Anderson and both a Master’s and Bachelor’s degree in Materials Science and Engineering from Brown University.

Related Insights

See All Articles
Engineering Insights
Why Your AI Coding Agent Keeps Making Bad Decisions (And How to Fix It)

Why Your AI Coding Agent Keeps Making Bad Decisions (And How to Fix It)

AI coding agents making bad decisions? The frustration comes from two fixable problems: assumptions and code quality. Here's how to get consistently good results.
Product Insights
From Dashboards to Decisions: Why Traditional BI Can't Keep Up

From Dashboards to Decisions: Why Traditional BI Can't Keep Up

Stop waiting days for dashboards. Learn how BI2AI uses LLMs and RAG to eliminate the analyst bottleneck and turn complex data into instant executive decisions.
Product Insights
Are Your Legacy Systems Bleeding You Money?

Are Your Legacy Systems Bleeding You Money?

Technical debt now accounts for 40% of IT balance sheets, with companies paying a 10-20% surcharge on every new initiative just to work around existing problems. Meanwhile, organizations with high technical debt deliver new features 25-50% slower than competitors. Features on your six-month roadmap? They're shipping them in three weeks.
Previous
Next
See All Articles